Vintage 1960s–70s Chiefs
Vintage 1960s–70s Kansas City Chiefs sweatshirts, from the Stram & Dawson years (1963–1971). The Dallas Texans become the Chiefs in '63. Super Bowl I lost, Super Bowl IV won, 23–7 over Minnesota.
What dates a piece to the 1960s–70s: No names on many pre-1970 NFL jerseys, AFL-era names like Boston Patriots, short-lived 60s logos, Champion Rochester labels. The arrowhead and the red-and-gold uniform have stayed nearly the same since 1963, so tags and printing do most of the dating. Dallas Texans gear is either 1960-62 or a later throwback. We don't keep a market snapshot for this collection, so check listings against the list below and ask the seller for photos of the tag and the measurements.
We don't keep a market snapshot for this collection. The live eBay search shows everything listed right now; use the checklist below to judge what you find.
Search eBay →rough guide, not an appraisal
a fair price for a fair shirt
- Old team names: Boston Patriots (renamed New England in 1971), Dallas Texans (moved to Kansas City as the Chiefs in 1963), Baltimore Colts and Houston Oilers.
- Short-lived logos: the Bills' standing buffalo (through 1973), the Giants' lowercase "ny" (1961-74), the Bears' white wishbone C (orange from 1974) and the Broncos' pre-1968 bucking horse.
- Champion labels crediting Rochester, N.Y. The company was based there until Sara Lee bought it in 1989, so the address fits this era but does not prove it.
- Read the tag first: maker, country of origin and fiber content. A Made in USA tag fits the 80s and early 90s better than the 2000s.
- Match the graphics to the team's timeline. The logo, colors and city name should all fit the era the seller claims.
Stram & Dawson
The Dallas Texans become the Chiefs in '63. Super Bowl I lost, Super Bowl IV won, 23–7 over Minnesota.
Looking for one specific design? The archive files every Chiefs design we found on eBay, one page each, with all its past examples.
Vintage 1990s Chiefs sweatshirts
Vintage 1960s–70s Chiefs jerseys
Vintage 1980s Chiefs sweatshirts
Vintage 1960s–70s Steelers sweatshirts
Vintage 1960s–70s Packers sweatshirts
Vintage 1960s–70s Bears sweatshirts
How can I tell a 1960s–70s Chiefs sweatshirt is original and not a modern reissue?
Start with the tag: the maker and the country of manufacture should fit the 1960s–70s, and a licensed piece usually names the NFL or the team on a label. Then check that the logo, wordmark and colors match what the Chiefs used in those years. Modern retro and throwback lines copy old graphics but use current tags, so a tag photo settles most questions.
Why does this page mention Dawson?
Dawson wore #16 in the Stram & Dawson years (1963–1971). The Dallas Texans become the Chiefs in '63. Super Bowl I lost, Super Bowl IV won, 23–7 over Minnesota. Player numbers and names from a team's best-known years are the ones most often printed and sewn on fan gear, so they turn up most in secondhand listings.
How does a vintage sweatshirt fit?
Vintage sweatshirts were cut differently from today's, and cotton blends shrink with washing, so the tag size is only a hint. Compare the seller's pit-to-pit and length measurements with a sweatshirt you own.